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Marketing Blog Posts

Market Effectively to the Holistic or Personal Development/Relationship Audience

2024-03-11T01:20:25+00:00

When marketing and promoting any type of wellness or personmicah parsons jersey 49ers jersey College Football Jerseys fsu football jersey asu football jersey fsu football jersey Ohio State Team Jersey Ohio State Team Jersey College Football Jerseys 49ers jersey OSU Jerseys fsu football jersey Ohio State Team Jersey OSU Jerseys ohio state jersey l development product, service, or material, is tricky to maintain that Vital Sense of Integrity that aligns with the intent of your Product or Service – and Still Attract with Your Ideal Audience. However, you CAN Effectively Reach Your IDEAL Market with Your?Health Product or Service ?Coaching Business ?Passion Project?or Book Idea – and do it with Integrity. Hello, my name is Rosemary McCarthy?‍♀️ and I am a Writer and Published Author of Spiritual Material – with a background in Marketing and with Digital Marketing Training – and I offer a variety of writing services. See My Writing Services Page. (A link to my other Marketing  Blog Article is at the end) The Marriage of my Spiritual Slant with my Marketing Background and Digital Marketing Training allows me to walk that fine, nuanced, tricky, line of marketing with integrity. Firstly: I do the work to understand your offering, how you want to present yourself,  and your goals Secondly: I thoroughly research your ideal audience to understand their needs  so that I can craft your piece in the tone, cadence, and language needed to draw them in. Then, my inspiration hits, and the words that Effectively Communicate with your audience flow through me – Ensuring Your Offering is Clear, Concise, Hits all the Right notes, and it's Intent remains Sacred. Whether you are reaching out to Prospective Clients or Your Current Ones, to Keep them Interested and Engaged, you may need, ?a Bio ?LinkedIn Summary ?Pages ?Promo Emails (Funnel marketing) ?Sales Letters ?a Content Writer?Website Content ?Articles ?Blog Posts?Newsletters ?An Editor, or ?a Ghostwriter or Co-writer ... I can help you EFFECTIVELY connect with your Ideal Audience and Market. What you have to sell, share, or the information you have to offer fills a need, because ... ... all products, services, ideas, and written material fill a need. Your product, service, idea, or writing fills a need. Reaching out to Your IDEAL Audience where Your Offering Fills their Need – is Intentional Marketing. It is 21st Century Marketing! And Intentional Marketing is especially important in the health and personal development areas ... ... so that the energetic lines of communication are not marred by gimmicks and hooks or blurred by the negative energy of people communicated to who have no interest in your offering. With thoughtful, honest, and engaging copy that points out how YOUR offering fills their need – and does so best, I will Draw in Your IDEAL Audience with sound – but smart marketing tools – that maintain the integrity and spirit of your offering. And I will use the perfect touch of whatever tone is appropriate – be it Spiritual and Uplifting, Sparkle and Pizzaz, Thoughtful and [...]

Market Effectively to the Holistic or Personal Development/Relationship Audience2024-03-11T01:20:25+00:00

Value of Communicating with Your Current Clients, Followers, or Readers

2023-05-02T03:12:21+00:00

Sales and marketing are aimed at potential clients and it gets the most attention – and budget. Rightly so! And although attracting new clients IS a marketer’s main purpose – KEEPING Clients is Vital to your bottom line and overall success. And although well-known and proved marketing tools are at the basis of all good marketing programs, Heart Based Marketing is the way of the future. Heart Based Marketing Practices – those infused with Truths and Integrity ... ... and that reach out to people or organizations whose need your product or service fulfills creates a sense of trust – and a bond between seller and consumer. (Hello, my name is Rosemary McCarthy, and I am a Writer, Published Author, Copywriter, Editor, and Ghostwriter – with a background in Marketing and with Digital Marketing Know-how. See My Writing Services Page). My Client Testimonials And when you communicate regularly with your current client list, you strengthen that bond. When you communicate with your Current Clients, Followers, or Readers the aim is to Nurture them – to strengthen the bond created with them from their original purchase or sign up.  It keeps them: 🔸Engaged with and Reminded of – you and your product or service 🔸Up to Date – on what’s new regarding their purchase or subscription – such as updates, add-ons, better ways to care for and maintain the product, new ways of using it, etc. 🔸Aware of New Products or Services – keeping you at the forefront of their minds when thinking of changing, upgrading, or when they are in the market for another product or service you provide 🔸Updated and Informed in Your Industry  – so that they see you as the Expert in the field. 🔸Warned in Advance – if an issue arises with their purchase – before it causes a problem for them or they hear about it on the news. Addressing issues as soon as  you are aware of them is the best way to get ahead of it. There are many ways to Nurture Your Client List, such as regular, 🔸Emails 🔸Blog Posts, E-books, and Articles 🔸Newsletters 🔸Pamphlets and Flyers 🔸Audio and Video Presentations. Whichever way you choose to connect with your client list – and for whatever reason … … you must ensure your message is written and presented in a way that connects to the reader's hearts, piques their interest enough to keep them interested – and their finger AWAY from the “unsubscribe button.” This is Tricky Business. A good copywriter knows how to manage tricky business.   We know how to walk that fine line to deliver good, smart marketing – while creating a bond with your reader or strengthen any bond you already have. Your messages will speak to your reader's hearts – while still being compelling enough to keep them engaged with you – even if the subject of the week or month does not interest them. My name is Rosemary McCarthy🙋🏼‍♀️ and I am a Writer, Published Author, Copywriter, Editor,  and Ghostwriter with [...]

Value of Communicating with Your Current Clients, Followers, or Readers2023-05-02T03:12:21+00:00

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