It Takes Nuanced, Intentional, and Inviting Copy to Deliver Effective Messaging 

Welcome to My Writing Services Page🙋‍♀️

Hello, my name is Rosemary McCarthy, and I am a pro writer, published author, copywriter, editor, ghostwriter, and French to English translator … and I have a marketing background and an understanding of digital copywriting strategies.

My goal is to help my clients market, sell, and showcase their product or service to the world in its best light – while still being cost-effective.rosemarys.writingservices@gmail.com 

  1. Do You Want More Impactful Messaging so that More Readers Click Through?
  2. Do You Want to be More Effective at Reaching or Surpassing Your Goals?
  3. Do You Want to Get More Bang for Your Buck?

I bet your answer is “Yes, Mam!

Whether you are a Businesses Owner, Marketer, are in the Health Industry, have a Passion Project, are a Personal Development / Relationships Coach, or You Need Editing or French to English Translation Services,

You are likely using one or more of these messaging tools to promote and/or support your product or service.  And you want to get the most out of them, right? Read on to know how to be sure you are.

And whether you use or need,

🔸a Bio, LinkedIn Summary, or About Page (Support)

🔸Content / Website Content (Support)

🔸Opt-Ins, Emails (Funnel Marketing) or Sales Letters (Sales and Promotions)

🔸Blog Posts, Newsletters, or Articles written (Promotions Supporting, and Nurturing)

🔸a French to English Translator (Needed for Many Purposes)

🔸an Editor (Needed for Many Purposes)

🔸or you may Need a Ghostwriter, or Manuscript Fixer-Upper (For Your Personal Project)

So, are you getting the most out of your communications? You must first ask yourself, do your adds, promotions, or other messaging keep the reader Interested and Engaged? 

How would you know?

Simple Answer!

Do enough of them click-through? Stay with you? Or at least keep their finger away from the “unsubscribe button?” 

If the answer is no, you are not making the most of your messaging.

Whether you are promoting, selling, supporting, nurturing, or wanting to bring your idea or passion product to the world, to make the most impact with your messaging and keep the reader with you,

.. You need Smart, Clear, Nuanced, Impactful, and Informative copy and messaging that hits all the right notes in the appropriate tone for the project – and its audience to be Effective – while still being cost-effective.

If you’re thinking this is a fine line to walk, you are right!

It is actually the writers / copywriter’s dance to ensure all the necessary points are addressed for each project – in the right way and with the right tone and pacing to keep the readers interested, engaged, reading on, and if appropriate clicking-through.

It Takes a Pro Writer / Copywriter to Walk that fine Line. 

Unless one is trained in smart, nuanced, concise, messaging and in stringing the perfect words together to cover all the necessary points – and in the tone, order, and pace that is most effective, it can be is a very frustrating endeavor. It wastes valuable time. And time is money. Right? Your time is money.

I know you don’t want to waste your valuable time – and money on ineffective marketing or messaging.

You need to get the most out of your marketing and messaging dollars.

As I marry my writing, copywriting, and marketing backgrounds, I Will Walk That Fine Line for You and Do My Writing / Copywriting Dance … saving you time and increasing your profitability. 

I will write you copy that will draw the reader to You, You Offering, and Into Your World – while still sounding honest and authentic.

Sounding Honest and Authentic Is Vital in Today’s World

People are smart today and see through silly marketing games. They swipe next. Gimmicks are passé. I don’t do gimmicks.

For every project, I do my homework to fully understand all the important and related elements allowing me to write copy that …

… hones in on the reader’s needs and issues and shows how you and your product or service are their best option.

My writing is of a spiritual slant. This all gives me a unique perspective, and marries well with my various writing, copywriting, and marketing skills so that I naturally bring in that sense of honesty, authenticity, and integrity to each client and project.

No matter what your project, I will use modern, up-to-date marketing tools and weave words together so that your communications are Engaging, Effective, Informative, but still ring True, Honest, and feel Authentic – because I will write about what is true, honest, and good about your product or service.

(Scroll down to the end to Read My Most Recent Testimonial from a Client)  

I would love to help you communicate with your intended audience, so They CHOOSE YOU because they See YOU – and YOU’RE OFFERING as Valuable and Answering their Need – and their BEST SOLUTION.

Let’s talk soon! 🌞

Drop me a quick note at rosemarys.writingservices@gmail.com telling me a little about yourself and your needs, and we can set up a discovery call.

P.S. You can read my most recent Testimonial at the end. Below the next section you will also find some of my Writing / Copywriting Samples

MORE ABOUT MY WRITING SERVICES  – AND HOW I WORK

When I put on my writing hat for a client, a little magic is unleashed as the Perfect Combination of Words Filter through My Hand to My Pen – so that You Effectively Connect with Your Audience.

Maybe you want to reach out to,

🔸Attract   🔸 Nurture    🔸 Give Information to    🔸 Follow-up With     🔸 Sell to Your Current or Potential Clients  or Subscribers🔸 Enthrall Your Future Readers

And whether you require an approach that is,

🔸 Gentle      🔸 Strong    🔸Informative  🔸Spiritual     🔸 Fun     🔸Serious       🔸 Funny       🔸or even Quirky

With my writing hat on, my special magical pen poised, my creative juices flowing – and the extensive research I do, I Transport the Readers into YOUR world.

Whether for Your Current / Potential Clients or Subscribers, or Your Future Readers –- I Get into Their Heads by creating an emotional connection that draws them in,

And I do so with integrity. (With my spiritual slant I can only work in honesty and with integrity.  You can find out more about me, my other writing, and the journey that led me to my spiritual writing on my About Me Page.

MORE ON HOW I WILL WORK FOR YOU – AND A LITTLE ABOUT ME

Between Our Conversation and My Extensive Research, I weave words that draw the readers to YOU – and to your offerings …  because I do my homework.

I LOVE ❤️ the investigation and research part of copywriting and writing for others. I have often thought that the best job in the world is to be a storyteller who can spend all their time researching the people, culture, and habits, etc. of the country their next bestseller will be set in.

Well, I feel I’ve got the 2nd best job in the world 😃. As I delve into the research for each client, the magic starts to happen and it feels like I am transported to other lands.

For YOU, the magic creates the perfect blend of words for YOUR needs.

As a Writer/Copywriter, I stand out because

… as I start to write for YOU, that little touch of magic will help me carve out a world where words meld together creating an emotional connection that draws the readers to YOU as I bring together …

🔸 the Extensive Research I do on your products/services, your current and potential clients. and on your competitors, or, on your future readers.

🔸 my Understanding of Digital Writing/Copywriting 

🔸my Creative Writing Abilities

🔸 my Marketing Background  

🔸my Organizational Skills

🔸my Spiritual Slant. This that gives me great insight into others and creates that little bit of magic that will set you apart from others.

This all comes together because of Our Conversations About

🔸Your Marketing Aims   🔸Your Companies Values and Philosophies   🔸Your Product(s) or Service(s)  or 🔸 Your Book Aspirations

…and in addition to …

My Extensive Research about your offer, your current and/or ideal clients, subscribers, or readers, and your competition allows me to Connect the Dots between your offering, how to keep your current clients satisfied, and/or how to create interest of your potential clients readers.

I do this by using,

🔸An Underused Email Gathering Toolthe one now used by avant-garde online marketers

🔸Soothing Sequential Emails – moving potential clients on your email list through your Funnell – that slowly and gently leads them from curious or mildly interested – to purchaser

🔸Speak-to-the-Heart Sales Letters – that create an emotional connection – enticing the reader to want to Purchase, Sign-up, or Subscribe. YAY. We have a winner📣

🔸Relationship Building Nurturing Emails to current clients   keeping them satisfied, interested, and engaged, thereby making them good candidates for new products or for upselling.

🔸 Creative Writing Tools and Practices – that nudges me as a ghostwriter/collator to perfectly reflect your thoughts, ideas, notes, and story turning them into an enthralling finished manuscript you will be so proud of. (I have felt this pride! There is nothing like the thrill of holding your first published book in your hand. See the two books I have already put together myself at: My Books).

All this + that little touch of magic created when I sit down with pen in hand … Will Transport YOUR readers into Your World – so they choose YOU.

So, whether you are looking for someone (my hand is up🙋‍♀️) to write warm, charming, serious, informative, funny, or witty copy or a manuscript, …

… I’d Love To Create A Little Magic For YOU with my words  and transport your readers into YOUR world. 

You can connect with me at: rosemarys.writingservices@gmail.com

(My Sample Area is just below. You can read a variety of examples on different subjects and with different tones). And at the end you will find my most recent testimonial).

Samples: Writing, Copywriting, Manuscript Help

Sample Emails (Sequential / Autoresponders for Your Funnell

Sequential Emails are part of your Funnel and are aimed at soothing the recipient to buy, sign-up, or subscribe. They are shorter than Sales Letters.

In the example below, Susan had given her email address to be able to listen to a free personal development video. This series of emails gently guides her to sign up for a personal development/self-help Workshop.

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This is part of the 1st email to Susan

[subject line] 🦋 Feel Calmer, More Peaceful, Contented, and Create Harmony in Your Life.

H there Susan

I hope you found a few little tidbits of valuable information in my recent “Your Journey to Peace” video. (You can find the replay HERE) [this is disabled].

Maybe you even used one of my suggestions and found that you really can change 🔸how you feel,  🔸how you react,  and 🔸how others respond back to you – once you become intentional and navigate issues more effectively. If you did, I’d love to hear about it😊

Have you ever thought …   I’d Love to …  

🔸Be Less Stressed 🔸No Longer Be Impatient 🔸Worry Less 🔸xxxx 🔸No Longer Easily Anger 🔸xxx

Wouldn’t this be great … and make life so much more pleasurable?

If you’ve been struggling with one – or some of the above, you’re probably now thinking – Nah … come on, but at the same time you’re probably saying,

HECK YES, I WANT SOME OF THAT!   Make Sure You Read on to see how you can GET SOME OF THAT

READ MORE of this Sample Email

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Sample 2: From the same sequence of emails to Susan.

Hello again Susan,

In my video and recent messages, I discussed some of the ways you can Create Peace in Your Life and Have More Harmonious Relationships. (You can watch the replay HERE [this is disabled]

Here today, I will be connecting the dots between …

  1. The small shifts you make when you find Peace in Your Life
  2. The communications skills you learn to Create Healthier and Happier Relationships

… and how these positively impact ALL areas of your life. Below, I’ll be offering 5 tips on how to Become More Empowered …

And in Next Week’s Online Interactive Workshop [this is disabled] you can learn even more.  It is set up to dig deeper into what is keeping you unhappy, frustrated, stressed, angry, overly reactive, etc. – so that you can …

As well as the 5 listed below, you will learn many effective ways to communicate ... READ MORE 

Website Page Content +  Opt-In (Email gathering tool)

This is a part of a Website Page “New Flavors this Year” for Ice Cream Shops with the Opt-In of a Coupon for 10 free ice cream cones.

The Page is informative, while the Coupon acts as an Opt-In and gathers email addresses for further promotions.

~  ~  ~  ~  ~  ~  ~  ~  ~  ~  ~  ~ ~  ~  ~  ~ 

🍨Welcome. Welcome. Welcome. To all our Ice Cream lovers

We are soooo glad you dropped by to check out our “out of this world” new flavors of the season.

Or maybe, (probably more than maybe) you’re here for the Coupon for … drum roll … 10 FREE ICE CREAM CONES.

Of course you are 😊!  Sign-up for Your Coupon for 10 Free Ice Creams Conesand it will magically appear in your inbox lickety-split. [Link is disabled].

Did someone say banana split? No? Darn. …

Getting ready for YOU, our staff is churning and churning to fill up our counters with …

Your Best-Loved and Tried-And-True Favs,

As well as Our “5” NEW  Delectable Flavors

🍨Raspberry Green Tea Swirl, (With organic green tea)

🍨Pecan Pie Delight (We use organic pecans)

Don’t these just wet your appetite?

With all our mouth-watering flavors, how will you ever be able to choose 1? Don’t even try 😊

Have  2, or even 3 scoops. Often. You sure can with the coupon. Bring the family.

Heck, bring the whole neighborhood. (Or not! You could keep it all for yourself. HeHe).

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Oh … and, before you click out of here, make sure you scroll down to the end  …

READ MORE of this sample  

Sample Sales Letter 

Here are a few parts of a 5-page Sales Letter offering a discount on a newly published Healthier Eating book for Diabetics.

Sales Letters highlight ALL the benefits of the product or service you are offering, and so they are longer than Sequential Emails.  Those in your Funnel who are now primed to buy, sign-up, or subscribe – through the series of Sequential Emails already sent,  are now ready for the full-out Sales Letter and its offer.

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JUST PUBLISHED: Limited offer. 40% off for the first 100 people who order my much-anticipated new book, A Healthier Approach to Stabilizing Insulin.

Following My Tried-And-Tested Recipes, You’ll Be More Energetic,

 Lose Weight, Lower Your Cholesterol, and Best of All …

xxxxxxxxxxxxxx

Hello Eric,

Being a diabetic, I’m sure you constantly struggle with what to eat, when to eat, and how to combine foods to ensure your blood sugar stays at optimum levels – all while keeping your taste buds happy.

Like most of us, you’ve probably followed, or attempted to follow, the recommended standard diabetic diet your physician recommended – which includes a protein with every meal – and all animal-based.

Well, so did I. Did you notice, I said US above? Yes, I too am diabetic.

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I love Delicious food. Pasta. Meat. Sauces. Sweets. I love to snack – and  Yes, I occasionally hit one of my fav fast-food joints.

So, believe me when I say that in my research, I truly investigated

  • whether or not eating a vegetarian diet was better for diabetics,    and
  • I scrutinized the plant-based world of food to come up with a variety of delicious – and tasty dishes that excite ALL the taste buds.

 ~  ~  ~  ~  ~  ~  ~  ~  ~  ~  ~  ~ ~  ~  ~  ~  ~  

 Here Are a Few Quotes from Reviews from my Recipe Tasters …

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you can still get this book at the One-Time-Low Price Of $ xx.xx –  …[this is disabled]

READ MORE of this sample

Blog Post Writing

See My Blog Post Page *** where you will find many articles I have written on various subjects, such as,

🔸Personal Development

🔸Self-help

🔸Relationships

🔸Spirituality, Spiritual Growth

🔸Our Planet

🔸 The Indigenous Peoples

*** To read on a specific subject scroll down the right side of the blog page to the Categories.

Ghost Writing / Manuscript Collating

I am a Published Author

I have written,  collated, edited (again, again, and again🙂) researched, and self-published 2 books (+1 children’s book), SO,

If you need Ghost Writer to take your ideas and notes and turn them into a full-fledged manuscript ready to publish. I CAN DO THIS FOR YOU.

If you need a Collator to take your rough manuscript and make it publisher-ready I CAN DO THIS FOR YOU.

No matter what stage your book idea is in I can turn it into a beautiful thing. For my 1st book, I had notebooks filled with scribbled notes, 100’s of scattered sheets of paper tucked into various places, and many, many computer files of odds and ends to to work with. (So, yes, I can work with a box full of scraps of paper and copybooks half filled with notes and/0r dozens or 100’s of badly filed computer files.  You would be surprised how many great and successful books start out like that😊)

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My first book, Your Journey to Peace, Bridging the Gap between Religion, Spirituality, Psychology, and Science, was published in 2016, is over 450 pages, has an extensive 10-page table of contents, and a bibliography of over 300.  About Book

My second book, Why We Are the Way We Are, was published in 2018, is 220 pages, and is the 1st (of 4 so far) in my “Our Journeys to Peace’ Series. About Book

Due out Summer 2022 – Book 2 of my ‘Our Journeys to Peace’ Series, Overcome Your Unconscious Influences About Book 

due out later in 2022 – Book 3 of the series, Relationship Intelligence,  Choose Your Ideal Partner, Improve Your Couple Relationship, Heal Your Family Relationships About Book

Newsletter Writer

I Have Written over 48 Newsletters. See My List of Published Newsletters

If you need someone to regularly write YOUR newsletters, I’m you’re gal.🙋‍♀️

I will work from your ideas, material, or website and create weekly, bi-monthly, monthly, or seasonal newsletters for you current clients to keep them engaged – and MAKING YOUR LIFE EASIER by taking one job of your to-do-list.

Visit the above link, or contact me directly at rosemarys.writingservices@gmail.com

I’d love to work with YOU – just drop me a line.

Rosemary🌞

TESTIMONIALS

I recently reached out to Rosemary McCarthy to write a couple of emails to send to my prospective client list. Rosemary was a pleasure to work with. Through our communications and her questions and own research, Rosemary fully grasped my industry’s nuances with its ins and outs. I was pleased with what she came up with. I am a natural gas consultant for businesses, and it has been a tricky time to be vying for new clients. 

Rosemary crafted honest, smart emails addressing corporate consumers’ cost issues and their worries about how to deal with rising natural gas costs. She clearly laid out the strategies we discussed and how they could best approach their current and future energy needs – even amidst the oil and gas industry crisis. Despite these tough oil and gas industry times, I can say that this marketing campaign was a success.

From the 358 cold-call emails I sent to known natural gas users, I got a dozen feedbacks, with four in-person meetings. These are good numbers for contract-based business-to-business projects in my industry – especially these days. Rosemary seamlessly married good, basic marketing strategies – without seeming pushy and gave the necessary information while addressing my prospective customers’ needs and fears. 

I highly recommend working with Rosemary McCarthy for your online copywriting needs and marketing programs. I give her ⭐⭐⭐⭐⭐

~ Erika Abrahao, Energy Consultant and Principal & Founder – Teal Energy, Vancouver, B.C. Canada, June 2022. www.tealenergy.ca

For Your Business Needs:  Website Pages, Blog Posts, Content

For Your  Potential/Current Clients

Sales Letters

Emails

Nurturing Emails to keep current customers engaged with you

Series of  Sequential  Emails to gently guide potential clients to click-on, buy, or sign-up

Opt-Ins 

Email gathering Call to Action

Nurturing Communications for Current Clients

Blog Posts and Newsletters